Building a brand students could wear, carry, and remember
MHCDI approached Sprout for its junior secondary school spelling bee, the goal was to extend the event’s identity beyond the competition itself. From what students wore to what they carried home, every merchandise item needed to communicate a consistent brand message.
We stepped in to bring that vision together, creating a cohesive look across the event’s merchandise and turning everyday items into lasting reminders of the experience.
More Than Just a Spelling Bee
MHCDI needed a consistent brand identity for its junior secondary school spelling bee, extending beyond the competition to merchandise students could wear, carry and remember.
Through SPROUT DESIGN STUDIO and SPROUT PRINTS, we handled the design, material sourcing, and production of the merchandise.
Our focus was on quality materials, durable prints, and consistent branding, ensuring every item felt like part of the same experience.
The result was a cohesive set of branded merchandise that gave the MHCDI Spelling Bee a recognisable identity beyond the competition.
Each item became part of the experience, helping students connect with the event and carry its memory with them.
At Sprout, we turn ideas into meaningful brand experiences through thoughtful design and quality execution.
Long after the conversation ends, your brand should still be present.
